For sleep
Dreamscapes
Original ambient composed by us, not pulled from royalty libraries. Tracks composed for rest, focus, recovery, and atmosphere.
Hand crafted wellness. Made in Scotland.
A library of 250+ dreamscapes, soundscapes, music, and stories - all hand crafted by Scottish creators, growing monthly. Available to any Scottish property. Proven with consumers. Built for hospitality.
The opportunity
The mind drives retention. Reviews. Revenue.
Wellness tourism is a trillion dollar market, and the fastest growing segment in travel and Scotland should be leading. Wellness travellers spend 41% more per trip than typical international tourists. Sleep matters most - guests who report better than expected sleep rate their entire stay 114 points higher on a 1,000 point scale. Yet only one in three travellers say they're satisfied with their sleep while travelling. The gap is real, measurable, and waiting to be filled by Scottish hospitality.
$1T+
Wellness tourism market
Guests reporting better than expected sleep rate their entire stay 114 points higher on a 1,000 point scale.
41%
Premium per guest
International wellness travellers spend 41% more per trip than typical international tourists.
+114
Guest satisfaction lift
Guests reporting better-than-expected sleep rate their entire stay 114 points higher on a 1,000-point scale.
1 in 3
Satisfied with sleep
Only one in three travellers say they're satisfied with their sleep while travelling.
Sources: Global Wellness Institute (2024); J.D. Power, cited in RAND Commentary (August 2025).
WHY HAND CRAFTED
Made by people. Proven by people.
Every piece is written, composed, and voiced by humans.
The Tethered methodology was developed by Karen Kerr who has over twenty years of branding, storytelling, and content work in Scotland. It's the same methodology behind every piece in our library, the same one that's earned the trust of premium hospitality brands across Scotland. The craft is the product.
Proven by consumers before we brought it to hospitality.
Tethered started as a consumer app. 4.8 stars on the App Store across thousands of paying users. 3.5 times industry retention. 70% trial-to-paid conversion. These numbers don't happen with content that doesn't work. The methodology was tested in the hardest market - paying consumers - before we brought it to Scottish properties.
Methodology, twenty years deep.
The Tethered methodology was developed by Karen Kerr over twenty years of branding, storytelling, and content work in Scotland. It's the same methodology behind every piece in our library, the same one that's earned the trust of premium hospitality brands across Scotland. The craft is the product.
The library
250+ hand crafted pieces. Growing every month.
Every Scottish property on Tethered gets access to our full library - 250+ pieces of hand crafted wellness content, with new additions every month. Browse the whole catalogue. Choose what works for your property. Publish to your guest app.
Four content types, all in the library:
For presence
Soundscapes
Ambient audio composed for specific moments - dawn rooms, dusk gardens, fireside evenings, coastal mornings. Sonic spaces that ground guests in where they are.
For atmosphere
Music
Original ambient compositions written by musicians, not pulled from royalty libraries. Tracks composed for rest, focus, recovery, and atmosphere.
For connection
Stories
Short narrative pieces about place, history, and tradition. Wellness as belonging, not just calm. Material for guests who want to feel they've been somewhere, not just slept somewhere.
How it works
Browse the library. Publish to your guest app.
Every Scottish property accesses the full Tethered library through their content management dashboard. Browse the catalogue, listen to pieces, and choose what fits your property's character and your guests' experience. Once chosen, publish them to your branded guest web app, where guests scan a QR code in the room and access the content you've selected.
Your publishing limit depends on your tier. Every tier accesses the full 250+ library when choosing what to publish - the difference is how many pieces you can have live at any time and how often you can refresh them. If you've got your own app or tech stack you can just license the content.
Publishing by tier
- Solo Essentials10 pieces liveUp to 5 quarterly swaps
- Solo Standard20 pieces liveUp to 10 quarterly swaps
- Professional20 per property liveUp to 10 quarterly swaps per property
- Enterprise30 per property liveContinuous content refresh, scoped per contract
The library browse view. Listen to any of the 250+ pieces, choose what to publish.
Trusted by
Scotland's leading hospitality brands. Already on board.
Cameron House
Loch Lomond
FIVE STAR RESORT HOTEL
Crieff Hydro
Group, 7 properties
Scotland's largest independent group
Virgin Hotels
Edinburgh
Sir Richard Branson's hotel arm in Scotland
Proven in consumer first
4.8★
App Store rating
3.5×
Industry retention
70%
Trial to paid conversion
The platform
The content is hand crafted. The platform is built for hospitality.
The content is made by people. The platform that delivers it to your guests is built by us - a guest experience layer that works at any scale, from a single Airbnb to a hotel group. Every tier gets a custom branded guest web app that can be used on any device (no need to download from the app stores), the content management dashboard to browse and publish from the library, and guest accounts for favourites, playlists, and offline downloads.
Solo Standard and above includes our active wellness suite: Breathwork (animated breathing exercises), Sleep Timer (custom audio playback timing), and Rescue Button (one tap help for 3am wake-ups). Professional adds multi-property account management and estate level analytics across your portfolio. Enterprise unlocks AI Companion (Gillie) - a personalised guest assistant - and Journey Programmes, multi-stage digital and physical wellness experiences with QR-unlocked sequences.
The branded guest web app, on your domain or a Tethered subdomain.
Bespoke local content
Want content made for your property specifically?
The 250+ library covers a wide range of wellness experiences for any Scottish property. But some properties want more - content composed specifically about their location, their building, their region. Dreamscapes set on your particular loch. Soundscapes captured near your grounds. Stories about your specific history and place. Made by our team. Made for you alone.
Bespoke local content is available as a paid add-on on any tier. Bespoke pieces sit in addition to your library publishing limit - they don't replace what you've chosen from the catalogue. Pricing is scoped per engagement based on library size and complexity. Contact us for a quote.
Pricing
One platform. Four tiers. Any Scottish property.
From a single Highland B&B to a hotel group across the country. Setup fees from £49. Monthly from £9.99 per property. Full library access at every tier.
Solo Essentials
From £9.99/month
Publish 10 from the library, 5 quarterly swaps.
Details
Solo Standard
£19.99/month
Publish 20 from the library + active wellness tools.
Details
Professional
£14.99/property/month
Publish 20 per property + estate management.
Details
Enterprise
From £149/property/month
30 per property + continuous refresh + AI Companion + Journeys.
Details
Beyond the platform
Want to offset the price of the platform? Earn from referrals.
The Tethered Affiliate Programme is open to any Scottish accommodation provider. Refer guests from your property to the Tethered consumer app and earn $5 per monthly subscriber and $10 per annual subscriber. Performance based, rolling term, stackable with any paid Tethered tier. You could off-set the cost of the platform or even make money depending on the volume.